Minimum Advertised Pricing Policy/Agreement
As the world’s leading Natural Beauty company, Koils by Nature (KBN) has been building a brand of strong recognition and a high perceived value since 2010. By not adhering to the established Minimum Advertised Price (MAP) a distributor/reseller can have a dramatic effect of diminishing or detracting from the perceived value of the Koils by Nature brand and its products. The internet, with its worldwide impact, has the possibility to cause great harm to any companies’ products, if they are advertised at prices that will eliminate any legitimate retail competition. Our MAP pricing policy is intended for consumers to purchase from other distributor/reseller based on loyalty and customer care expectations. KBN has an established Minimum Advertised Price (MAP) Policy that an Authorized Distributor/Reseller must follow for the advertising and marketing of KBN products. All KBN Authorized Distributors/Resellers must agree to the terms and conditions of the following MAP Policy. International accounts must reflect pricing as translated into their local currency. MAP Policy Guidelines for Koils by Nature Products
• The MAP policy applies to all advertisements of KBN products in any and all media, including, but not limited to, flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, mail order catalogs, faxes, Internet or similar electronic media, television, radio, and public signage.
• The MAP policy is not applicable to: a. Any in-store advertising that is displayed only in the store and not distributed to any customer(s) outside of their store.
• KBN may permit distributor/reseller to advertise MAP products at prices lower than the MAP price. In such events, Koils by Nature reserves the right to modify or suspend the MAP price with respect to the affected products for a specified period of time by providing advance notice to all distributors/resellers of such changes.
• RESELLER SHALL NOT PROMOTE, MARKET, ADVERTISE, OFFER TO SELL OR SELL ANY PRODUCT ON OR THROUGH ANY ONLINE MARKETPLACE OR AUCTION SERVICE (E.G., EBAY, AMAZON MARKETPLACE OR LIKE WEBSITES), EXCEPT AS MAY BE EXPRESSLY CONSENTED TO BY KBN IN WRITING AND IN ADVANCE, AND IT BEING UNDERSTOOD THAT KBN MAY WITHDRAW ITS CONSENT AT ANY TIME.
• The MAP for any KBN product shall not be less than 10% below the current Manufacturer’s Suggested Retail Price (MSRP) as published on the KBN price sheet. MAP pricing is established by KBN and may be adjusted by KBN at its sole discretion.
• MAP does not establish maximum advertised prices. All distributors/resellers may offer KBN products at any price in excess of the MAP.
• KBN’s MAP Policy does allow distributors/resellers to omit pricing entirely from advertisements and/or advertisement statements such as “Call for Price” or “Call for Quote.”
• When pricing is displayed, any strike-through or other alteration of the MAP Price is prohibited. Free Offers • Free shipping and/or handling, 0% sales tax, or free financing promotions do not violate the MAP.
• The inclusion in advertising of free or discounted products (whether made by KBN or another manufacturer) with a product covered by the MAP would be contrary to the policy if it has the effect of discounting the advertised price of the covered product below the MAP. Price Matching
• KBN MAP policy does not in any way limit the ability of any dealer to advertise that “they have the lowest prices” or, they “will meet or beat any competitors price”, that consumers should “call for a price” or phrases of similar import as long as the price advertised or listed for the products is not less than MAP. Failure to Comply with the MAP Policy
• It is KBN’s sole discretion whether or not to provide prior notice or issue warnings before taking any action under this policy.
• At the sole discretion of KBN, failure to comply with MAP, unintentional, and/or repeated failure to abide, may result in the immediate loss of Authorized distributor/reseller status and your ability to purchase all KBN products both direct as well as through distribution.
• Any and all dealers selling KBN products which have not signed an KBN MAP Policy agreement are classified as Unauthorized Distributors/Resellers.
• Distributors of KBN are required to provide a signed MAP agreement from any dealer KBN products. Unauthorized dealers should not be sold to or provided a feed from any distributor whatsoever.
*** When Koils by Nature issues a new price list pricing must be updated immediately upon receipt. *** MAP Policy Confirmation Agreement This Koils by Nature MAP Policy and Confirmation Agreement is made on this date of _____________, by and between, Koils by Nature and ____________________________________. Koils by Nature places great value on the efforts of all resellers to represent our products and support their customers. Our MAP policy is intended to encourage competition for the sale of Koils by Nature products in a manner that is consistent with the long-term interests of our customers. We are sure that you share our commitment to customer satisfaction and as such, we ask that you acknowledge by signing this MAP confirmation agreement. Thank you for your prompt attention to this matter, and your continued support for Koils by Nature products. Read and Understood: Authorized Reseller